LEADING THROUGH AN INDUSTRY THAT WON'T STAY STILL

Join Ad Age Senior Editor Adrianne Pasquarelli for a small-group conversation with members of the 40 Under 40 class of 2026 on what it takes to keep a company moving as fast as the industry around it—building the function, capability or case for change before there's a template to follow.

The conversation will compare how that plays out across categories and roles: making the case for something before leadership is convinced, shaping a job that's still being defined and knowing which bets are worth making before there's proof they'll pay off.

Expect a candid, off-the-record conversation about the work behind staying ahead—and where peers elsewhere are landing on the same calls.

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For more information, contact aaevents@adage.com